Who lives here
8,125
residents at the 2021 Census
- Median age44
- Aged 65+18.1%
- Under 2531.2%
- Median household income$2,480/wk
- Median rent$525/wk
Joondalup, Western Australia
The Joondalup beach suburb where the money isn't hiding.
Ocean Reef is a Joondalup beach suburb with the income to match: household earnings run $2,480 a week and family income $2,759, well above what a typical coastal suburb carries. Across the Joondalup council area, construction leads the business count with 3,548 operators, but professional, scientific and technical services isn't far behind at 2,208, which means the postcode carries real white-collar money alongside the trade work. This isn't a suburb subsisting on beach cafes and holiday lets. It runs on consultants, engineers and builders who all need somewhere to send an invoice.
8,125 people is not enough to run a business on repeat custom alone. Ocean Reef's estimated 650 local operators, from dive shops to real estate agents to allied health clinics, are also competing for everyone else who drives the coast road through Joondalup. The suburb skews family as much as retiree: 31.2% of residents are under 25 against 18.1% aged 65 and over, so the person searching for a plumber tonight is as likely to be a young parent as a pensioner. At a median age of 44 and incomes like these, people can pay a tradesperson properly, but they check a website on the phone before they call, and whoever answers that search first gets the job. A slow site, or none at all, sends that job to the next suburb along the coast.
Three vetted Australian developers, hand-picked to a Ocean Reef brief, quoted in writing within 24 hours. Free, no obligation.
Live ABS data · updated 2026-08-29
The Ocean Reef market, by the numbers.
Pulled from the Australian Bureau of Statistics: the 2021 Census for Ocean Reef itself, and the latest Data by Region release (2025) for the Joondalup area. This is the market your website sells into.
The business scene
~650
businesses in Ocean Reef (estimated*)
- Joondalup total13,195
- Solo / non-employing8,358
- 1–4 staff3,581
- 5–19 staff1,017
- 20+ staff239
90% of local businesses have fewer than 5 staff. That's exactly who FindDevs was built for.
Biggest local industries
Businesses by industry, Joondalup (2025)
-
Construction3,548
-
Professional, scientific & technical services2,208
-
Health care & social assistance1,232
-
Rental, hiring & real estate1,138
-
Other services731
-
Financial & insurance services710
*Suburb business estimate: LGA business count (ABS CABEE, Data by Region) apportioned by the suburb's share of the LGA population at the 2021 Census; rounded to the nearest 10. Sources: ABS Census 2021 (Suburbs and Localities), ABS Data by Region. Refreshed 2026-08-29.
Typical projects
What Ocean Reef businesses actually build.
Indicative ranges from briefs like these in the FindDevs network. Your three quotes will be specific to your scope.
Trade & Construction Site
Typical price
$3,000 – $8,000
Timeline
2–3 weeks
For builders, electricians and the trades working Ocean Reef's newer streets and the wider Joondalup coast: quote requests, a job gallery and a phone number that works from a ute.
- Mobile quote request form
- Job photo gallery for finished work
- Click-to-call phone number
- Local SEO for Joondalup searches
Professional Services Site
Typical price
$4,000 – $9,500
Timeline
3–4 weeks
For consultants, engineers and advisers who need a site as polished as the client meetings they run: clear service pages, credentials and a contact form that converts.
- Services and credentials pages
- Booking or enquiry form
- Fast load on mobile and desktop
- SEO for Joondalup search terms
Clinic & Allied Health Booking Site
Typical price
$4,500 – $12,000
Timeline
3–5 weeks
For physios, dentists and allied health clinics along the coast: online booking, opening hours up front, and a design that matches the income already living here.
- Online appointment booking
- Opening hours and location map
- Mobile-first booking flow
- New patient enquiry form
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Why FindDevs in Ocean Reef
Local knowledge, without being stuck with one local option.
Three quotes, not one local guess.
In a town of ~650 businesses there might be one or two people building websites, if they're taking work on. We put your brief in front of vetted developers across Australia and hand you three written quotes to compare, in 24 hours.
All Australian. All vetted.
Every developer holds an ABN, works Australian hours, and passed our vetting: portfolio, communication, and references from Aussie clients. 12% acceptance rate. No offshore hand-offs.
Built for Ocean Reef's actual customers.
The median age in Ocean Reef is 44. Your customers find everything on their phones, usually in a spare minute. We match developers who build mobile-first, fast-loading pages that turn that search into a call or a booking.
Free, with a safety net.
The service costs you nothing. Developers cover our fee from their winning quote, never inflated into your price. And if a matched developer drops the ball mid-project, we step in. Service Guarantee, always.
FAQ
Ocean Reef questions.
It depends on the build. A trade site for a builder or electrician, with a quote form and job gallery, runs $3,000 - $8,000. A professional services site for a consultant or adviser runs $4,000 - $9,500. A booking site for a clinic, with online appointments and patient intake, runs $4,500 - $12,000. You get three fixed-price quotes from vetted Australian developers within 24 hours, so you know the exact number before you commit to anything.
Most Ocean Reef projects run 2 to 5 weeks depending on the build. A trade site, quote form and gallery, is usually fastest at 2-3 weeks. A professional services site with credentials pages takes 3-4 weeks. A clinic booking site, with appointment scheduling and patient intake forms, takes 3-5 weeks because there's more to test before it goes live. Your fixed-price quote includes the actual timeframe for your specific brief, not a generic estimate.
The developers matched to your brief are vetted Australian developers, not necessarily based in Ocean Reef itself. What they bring is experience building sites that work for coastal WA businesses: fast on mobile, clear about opening hours and location, and built to rank for the searches people run along this stretch of coast. You get three fixed-price quotes to compare within 24 hours, and you choose the developer whose approach and price suit the job.
Fixed prices
Know the price before you talk to anyone.
These are published fixed-price builds, available to Ocean Reef businesses like any other. No hourly rates, no discovery call before you can see a number.
Starter Business Website
$1,990
1–2 weeks
A sharp five-page website that makes a small business look established, live in a fortnight.
See what's includedProfessional Business Website
$4,950
2–4 weeks
The full small-business build: 8–12 pages, booking or quoting flows, and local SEO that actually ranks.
See what's includedLocal SEO Build-Out
$2,950
2 weeks
The ranking machine bolted onto your existing site: service pages, suburb pages, schema and reviews, done properly once.
See what's includedWebsite Care Plan
$190
Ongoing monthly
Hosting, updates, backups, security and monthly changes, all handled, so your site stays fast and safe without you thinking about it.
See what's included
Your industry
Developers who have built for your trade before.
The biggest employers around Ocean Reef, by registered businesses in Joondalup. Each one has its own page, because a cafe site and a plant-hire site are not the same job.
Construction
3,548
local businesses
Web developers for this sector
Professional, scientific & technical services
2,208
local businesses
Web developers for this sector
Health care & social assistance
1,232
local businesses
Web developers for this sector
Rental, hiring & real estate
1,138
local businesses
Web developers for this sector
Related pages
More for Ocean Reef and nearby.
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